Finance

Personal investments, insurance, public sector, benefits checkers and tax calculator tools

Projects are in the process of being added (October 2025)
Once ready I will add a click-through to the project page
Some projects might need a password

insurance

Esure

Esure are one of the premier internet and telephone based insurance brands in the UK

My initial design work won repeat business with Esure, which led to forming a great client relationship, and a long-term retainer to look after Esure's entire digital estate, including website, advertising, comms, rebrand, and corporate

My advertising work won repeat business with Esure, which led on to UX and CRO to improve digital touchpoints for new and existing customers

We were awarded a long-term retainer to look after Esure's digital estate comprising: website, corporate website, rebrand, advertising, print and employment portal

Case study coming soon

View project

Esure Group

Esure Group wanted to consolodate their digital presence

Design for the Esure Group corporate website, and recruitment portal

My advertising work won repeat business with Esure, which led on to UX and CRO to improve digital touchpoints for new and existing customers

We were awarded a long-term retainer to look after Esure's digital estate comprising: website, corporate website, rebrand, advertising, print and employment portal

Case study coming soon

View project

Sheilas' Wheels

Sheilas' Wheels is a charismatic insurance brand that was initially for women

Visual design, artworking for all marketing across web, digital and email, we increased brand engagement with the popular 'make me a Sheila' website

Description

Case study coming soon

View project

Churchill Insurance

Churchill are one of the UK's first DTC insurance brands

I worked with the Marketing team on campaign and acquisition work that crossed-over with ATL and BTL activities. The visual design centred around Churchill, where I worked on the website, digital advertising and help information

Description

Case study coming soon

View project

AXA PPP

AXA PPP provide a range of private health insurances, but felt their offerings for overseas clients needed to be improved

Working with the brand team, I designed a cohesive website, acquisition and comms experience targeted at British ex-pats now living abroad

Description

Case study coming soon

View project

More Than

More Than are a UK insurance brand with a crisp brand message

We worked with More Than to create their living brand book / media repository website. Going forward it was used as a reference internally, by us and third-parties for web, advertising and digital projects

Description

Case study coming soon

View project

RSA Insurance

RSA are a leading multinational general insurance firm, with both commercial and personal products

Design for a new web-based personal financial product

Description

Case study coming soon

View project

financial services

Family Investments

Family Investments, now OneFamily, are a UK based financial services provider focussed on personal investments

I looked after Family's design needs for six years. It was quite rewarding to see them grow from a single product to offering a range of financial products, and introduce a customer portal area

Description

Case study coming soon

View project

Financial Portal

A FS brand wanted to introduce a customer account area

Design of a customer facing website offering financial products, and once logged-in your can manage your finances

Case study coming soon

Family Panel

An independent initiative wanted to work with FS brands to provide clarity and tips on the subject of personal money management for individuals and families

We designed an advisory website, where useful information was collated. This also featured budget calculation tools, along with links through to suggested financial products

Case study coming soon

HMRC Tax Calculator tools

Before the advent of GDS and the shift to digital, HMRC tax returns were mostly done by paper

I ran a UX audit to improve take up of HMRC's online area; By bringing the online experience closer to paper versions, I made improvements to tax calculator tools, page layout and supporting content

Description

Case study coming soon

View project